Mobile Marketing | The Small Business Community Network

I read a great article recently viaThe Content Strategist and I also believe that mobile marketing reaches more customers.

"Unlike social media, e-newsletters, billboard ads, or TV commercials, mobile marketing messages will most likely get through to consumers."

http://contently.com/blog/2012/08/08/why-mobile-marketing-campaigns-reach-more-customers/

Whatever you do to market your business, products, services have a system to measure how your clients are finding out about you. I am dismayed to discover a lot of my clients do not know what is working for them. They pay for an advertising spread in a magazine but have no idea if this prompted customers to call them or not. In my opnion this is almost like throwing your money away.

If you know what works for your business, whether it is social media, traditional advertising or mobile marketing measure the benefits and success of your marketing campaign to find out what works for you and how your budget is best spent.