Do you know all the difference ways we can connect with our target market today? Better still we can connect with people who are not our target market, but they could know someone who is. In fact, we can connect with the whole world if we really want to get our name out there.
But, and there is always a but, I am noticing more and more people deciding there is just one right way to connect, it's either face to face or online, nothing in between, can't do both, they know best. People you are losing out, big time! I call it the " Little bit of this and a little bit of that" and by doing it my way you will find you get fantastic results. Then I came across a song that has the same idea as me, but obviously the song has been around for much longer than my idea:)
It takes a little bit of this
Hoah with a little bit of bad
A little bit of good
Yeah with a little bit of bad yeah
You know that life's a contradiction
And you can't escape the fact
You gotta take a little bit of this
With a little bit of that
I take the words in the song to mean - we will get some results that are good from face to face networking, but it is wise to do a little bit of that. We will get the same results from online networking, but again it's really a good idea to do a little bit of that. As in all our life choices we never really know the outcome until we try out the idea, so give it a go.
Business networking has evolved over the years and different ways to connect with people will always be offered to us, don't slot yourself into the bad habit of doing it one way, explore all the possibilities!
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