I think Facebook is misunderstood in many ways. So many people think of all the negatives associated with using FB, to name a few (these are not my own thoughts but comments I have gathered from others):
Too many people waste time on FB playing games
Too many privacy issues on FB
Not a serious platform to grow a business
Whether or not the above is true I adopt the attitude if it works for me I will continue to make use of this free service.
Facebook offers me a wealth of information. I learn from others in the areas of marketing, sales, social media and much more. I can keep tabs on people I connect with, find out what events they are attending, how they are feeling, if they are on vacation. I have a long list of how Facebook works for me, and I know it sounds dramatic but I tend to think of FB as my very own private detective. In essence a private detective offer a service, to find out information but the private detective tends to charge for this.
Look a little deeper and you will find ways FB works for you.
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